Finnish Pray the North are saying all the right things in their write up going out with the promotional single Bloodline. On paper, musically they are trying to continue rich Finnish metal tradition of marrying all things melodic death, gothic and dark, tinging it with native flavored melodies and coming up with a catchy product worthy of some radio time. While saying they are going to follow the path of Sentenced and Amorphis, the lack of more profound riffs and relying on power chords instead sets Pray the North more in the direction of death rock a la Babylon Whores and Gandalf. Deep gruff voice just reinforces the impression. With some synth touches and cleaner gothic chorus Bloodline reminds of Beseech as well, after the Swedes left their doom roots behind.

All in all, it is not easy to say on the basis of just one song whether Pray the North can deliver a worthy catchy album, further proof is needed.